How AI is boosting ad revenue

Mark Zuckerberg, CEO of Meta Platforms Inc., arrives for the Meta Connect event in Menlo Park, California, on Sept. 25, 2024. David Paul Morris | Bloomberg | Getty Images Artificial intelligence has been a shot in the arm for digital advertising. Meta and Alphabet both reported sales and earnings that beat Wall Street’s expectations, but…

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YouTube sees a rise in ad revenue to reach nearly $10B

According to ALPHABET, Google’s original company, YouTube has continued to lead in the streaming market, with an increase of 13% year -on -year. Second quarter earning report Released on Wednesday. This increase brings the total advertising revenue of YouTube to $ 9.8 billion, which increases by $ 8.7 billion in the same period last year….

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