How soap opera-TikTok hybrids became a billion-dollar business

Over the past few years, a new category of mobile apps has quietly emerged billion dollar business. They’re called “micro dramas” – short-form, mobile-first scripted shows designed to be watched vertically on your phone. Think soap opera meets TikTok, with secret billionaire romances, disapproving werewolf mother-in-laws and cliffhangers engineered to keep users engaged. Leading app…

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3 big questions about Elon Musk’s third party

While the Republican is largely rejecting the billionaireAlone muscusThe pledge to create a “America party” for now, he can have a headache for GOP in midnarms if he sticks with a new third party building. There are big questions about the permanent effect of the latest Wim of the billionaire, however – and a lot…

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