How brands are cashing in on functional beverages

Starbucks Iced Vanilla Protein Matcha Latte. Starbucks Beverage brands are cashing in on the growing demand for functional drinks among younger, health-conscious consumers by introducing increasingly innovative offerings, including protein-boosted coffees and CBD-infused sodas. The $160 billion global functional drinks market has become an increasingly lucrative category, encompassing multipurpose drinks that claim to promise taste…

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Target, Walmart and Amazon losing LGBTQ+ consumer spending

LGBTQ+ consumers are shifting their brand loyalties based on companies’ diversity, equity and inclusion policies, according to new research from the Human Rights Campaign Foundation. The findings released Wednesday found that nearly 72% of LGBTQ+ consumers say they buy fewer products from companies they perceive as “reducing diversity and inclusion commitments.” Nearly 70% also said…

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Best Buy (BBY) Q1 2027 earnings

A person walks outside a Best Buy store on May 29, 2025 in Chicago, Illinois. Scott Olson | Getty Images Best Buy on Thursday reported first fiscal-quarter results that beat expectations on the top and bottom lines as the electronics retailer tries to break out of a sales slump. The company said revenue climbed slightly,…

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Walmart, Home Depot, Target apply

President Donald Trump suggested last month he would look out for companies that didn’t seek tariff refunds after the Supreme Court struck down his wide-ranging global duties. At first, some major firms like Amazon appeared to be holding off on asking for money back over concerns they’d offend the often transactional president and end up…

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