From lipsticks to concerts, the ‘treatonomics’ trend is booming

Kate Green | Getty Images Entertainment | Getty Images “Treatonomics” — a consumer trend that covers spending on ‘everyday luxuries’ to larger, life-affirming experiences — is booming as people look for a mood boost in ongoing unsettling economic times. Spending on small-item ‘pick-me-ups’ is a well-established recession-resistant trend, with consumers often turning to purchases of…

Read More

Restaurant Brands International (QSR) Q2 2025 earnings

A Burger King restaurant with the slogan ”Flame Grilling Since 1954” is seen in Vienna, Austria, on June 7, 2025. Michael Nguyen | NurPhoto | Getty Images Restaurant Brands International on Thursday reported mixed quarterly results, as same-store sales declines for Popeyes were offset by strong demand internationally and at Tim Hortons. Here’s what the…

Read More

Yum Brands (YUM) Q2 2025 earnings

Piotr Swat | Lightrocket | Getty Images Yum Brands on Tuesday reported quarterly earnings and revenue that missed analysts’ expectations as Pizza Hut and KFC reported U.S. same-store sales declines. Here’s what the company reported for the period ended June 30 compared with what Wall Street was expecting, based on a survey of analysts by LSEG: Earnings per…

Read More

Higher prices, less choice, job losses

President Trump‘s trade war has already loomed large over the back-to-school and holiday season ordering of retailers. Spring season is next, and it is occurring just as Trump’s latest sweeping global tariffs take effect. While Spring 2026 may seem relatively far off into the future, for retailers, now is the time of year when they…

Read More