Ford executives said they hired 350 experienced engineers — some of them former employees, while others worked at suppliers — after artificial intelligence and automated systems failed to deliver desired quality levels. Bloomberg report The company’s chief operating officer Kumar Galhotra told reporters that Ford was “relying more and more on automated quality systems” with…
Ford CEO Jim Farley acknowledged that the automaker is involved “A fight for our lives in our industry” Because it wants to remain competitive in Europe amid pressure from Chinese competitors. One of its weapons to avoid those threats is its partnership with French automaker Renault Group. The two automakers announced a deal on Tuesday…
Another fire has broken out at the Novelis aluminum plant in Oswego, NY that supplies sheet metal for Ford’s trucks, including its all-electric F-150 Lightning. The four-alarm fire broke out Thursday morning and has not yet been extinguished. Local news outlet CNY Central was the first report New flame. A massive fire at the Novelis…
A year ago, e-commerce giant Amazon launched its new online car sales business HyundaiNow, Ford is joining forces with a certified used car twist, ford announced On Monday, customers will be able to shop, finance and purchase certified pre-owned Ford vehicles amazon autoThe partnership still keeps the dealerships – a major revenue driver for Ford…
Ford executives are considering killing its flagship electric pickup truck, the F-150 Lightning wall street journal, The discussion comes in the wake of Ford’s decision to idle F-150 Lightning production at the end of October while it prioritizes hybrid and gas-engine versions of the popular pickup. Aluminum supplier Novelis has been grappling with production problems…
