From lipsticks to concerts, the ‘treatonomics’ trend is booming

Kate Green | Getty Images Entertainment | Getty Images “Treatonomics” — a consumer trend that covers spending on ‘everyday luxuries’ to larger, life-affirming experiences — is booming as people look for a mood boost in ongoing unsettling economic times. Spending on small-item ‘pick-me-ups’ is a well-established recession-resistant trend, with consumers often turning to purchases of…

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Restaurant Brands International (QSR) Q2 2025 earnings

A Burger King restaurant with the slogan ”Flame Grilling Since 1954” is seen in Vienna, Austria, on June 7, 2025. Michael Nguyen | NurPhoto | Getty Images Restaurant Brands International on Thursday reported mixed quarterly results, as same-store sales declines for Popeyes were offset by strong demand internationally and at Tim Hortons. Here’s what the…

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Yum Brands (YUM) Q2 2025 earnings

Piotr Swat | Lightrocket | Getty Images Yum Brands on Tuesday reported quarterly earnings and revenue that missed analysts’ expectations as Pizza Hut and KFC reported U.S. same-store sales declines. Here’s what the company reported for the period ended June 30 compared with what Wall Street was expecting, based on a survey of analysts by LSEG: Earnings per…

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