Brinker CEO credits Chili’s growth to marketing
Brinker International CEO Kevin Hochman unpacked the company’s recent quarter in an interview with CNBC’s Jim Cramer, describing marketing strategies that have improved business. “We refortified our marketing budgets. Three years ago, we spent about $32 million in marketing,” Hochman said. “This past fiscal we just finished, we spent $137 million. So they actually have…
