Joe Brady supports Keon Coleman after Bills owner’s comments

Orchard Park, NY–NEW buffalo bill Coach Joe Brady expressed his support for the wide receiver Keon ColemanSaying that “Keion Coleman is going to be a Buffalo Bill.”

“When I was hired I told Keon that the best thing that could have happened to Keon Coleman was for me to be his head coach,” Brady said Thursday. “I was one of the guys that stood at the table for Keon Coleman, and I believe in Keon Coleman.”

Brady said 2025 was a “learning year” for Coleman, adding that the Bills had to “put the team first in a lot of elements.”

“He’s going to continue to move forward, but the elements we saw in the draft process – the confidence I have in him and his ability – and as long as he’s handling what he needs to do off the field, I have no doubt he’ll be successful on the field,” Brady said.

Brady, who served as the Bills’ offensive coordinator for the past two seasons, said Coleman’s best days are ahead of him and he has a vision to continue his offensive development. Brady said that, as the coordinator, he is on top of every decision the team makes and when it comes to the players’ success with the team, he also has to make sure the system is as good as it can be.

Brady’s support for Coleman, the 33rd overall selection in the 2024 NFL Draft, comes in the wake of owner Terry Pegula’s comments last week following the firing of coach Sean McDermott.

Pegula said the Bills’ coaching staff, not general manager Brandon Beane, “put pressure on him to draft Keon” in 2024 and said Beane was “being a team player and taking advice from his coaching staff who felt strongly about the player.”

The 22-year-old Coleman has had two inconsistent seasons with the Bills. The former Florida State star was disciplined by McDermott for arriving late to a meeting in November and was a healthy scratch for four games, failing to even eclipse 50 receiving yards in a game since the season opener. He was kept out for a quarter of the games in the opening season due to timing problems off the field.

By the end of the season, Coleman had slipped down the depth chart and was Buffalo’s sixth wide receiver. Coleman had 38 catches for 404 yards and four touchdowns in 13 games this season.

“Mr. Pegula can do virtually anything Mr. Pegula wants to do,” Brady said Thursday. “And part of the thing that I love about it is, look, communication and broadcasting your thoughts and your feelings, that’s what I want. It’s part of our culture.

“… Keon Coleman is going to be on our football team, and I’m fine with that if he’s there [are] The elements that need to be cleared out of that are conversations that we can have. But Keon knows how I feel about him; How much I love her and how much faith I still have in her.”

Bills star quarterback josh allen expressed his support for Coleman on Thursday, saying, “The receiver will be back.” [last week’s comments].

“I’m not gonna give up [Coleman],” Allen said. “He’s got a lot of potential, and I wouldn’t give up on him. We, he and I and everyone else in this building, will work tirelessly to make sure that every time we step on the field, we find ways to win football games. And he’s going to be a part of it.”

Beane, who was promoted to president of football operations last week, again expressed his support for Coleman and said he had spoken several times to Coleman’s agent, Paul DeRussell.

Bean said Coleman is “head down, ready to go, and that’s our plan moving forward.”