Beauty and wellness booking marketplace Fresha has announced an $80 million investment from KKR’s Next Generation Technology Growth Fund, valuing the London-based company at more than $1 billion. The investment is notable for coming from KKR’s growth equity arm, which targets companies with proven business models that are still in aggressive expansion mode – a sign that Fresha is seen as past the risky early stages and ready to scale.
The London-based company, founded in 2015, has grown significantly over the years. When TechCrunch covered Fresha fundraising round The company had 60,000 businesses on its platform in 2021 was working with More than 150,000 professionals in 120 countries. Today, there are over 140,000 businesses on the platform And say those businesses are booking over 35 million appointments per month through Fresha. That volume – over a billion appointments annually – puts it among the largest scheduling platforms of any type, not just within beauty and wellness.
The company has raised $285 million so far and said it will use the new capital to expand into more countries and develop AI features.

