The cracker barrel reversed the syllabus on Tuesday that it will scrap the new people. After facing backlash On the ribrand.
The company said in a statement on Tuesday evening, “We thank our guests for sharing your voices and love for the cracker barrel. We said that we will listen, and we have. Our new logo is going away and our ‘old timer will remain’.”
The restaurant chain said, “In the cracker barrel, it has always been – and always will remain – delicious food, hot reception and the kind of hospitality that feels like a family,” said the restaurant series. “As a proud American institution, our 70,000 hardworking employees soon look forward to welcome you to our table.”
The company faced Strong pushback After playing a new logo as part of a new branding campaign last week. The series also saw its stock plumet.
In the light of the backlash, the cracker barrel said on Monday that it is “a favorite brand with strong emotional relations, so it was paramount that we selected the right expertise to help us define our developed identity.”
The Tenasi-based company said, “This colleague plays an important role to work with our internal team, which is to prepare the next chapter of our brand story-one who resonates with loyal guests welcoming new people on our table,” said the company based.
President Trump Pushed the company On Tuesday to return to your original logo.
“The cracker barrel must return to the old logo, accept a mistake based on the customer response (final pole), and the company should manage better than before. If they play their card right then they have got a free publicity of one billion dollars. Where said Tuesday morning Social on truth.
The company, established in 1969, has around 660 positions across the country.